How to Kickstart Social Media for 2019

January 7, 2019

There’s nothing like the start of a new year to put marketing plans in perspective, especially because everything changes so quickly. And that means you should kickstart social media for your brand again!

Well, we have everything you need to know!

Our free social media resource guide How to Kickstart Your 2019 Social Media for Your Nonprofit, will give you the information you need. In short, ensure that 2019 is your best marketing year yet! And you could do it by downloading the resource. By doing so, you’ll learn about some of the fascinating facts about social media. For instance, check out these facts.

  • Americans spend just over 2 hours a day on social media. And that provides you with lots of opportunities to get the word out about your nonprofit.
  • 90 percent of brands use social networking to increase awareness. And that’s always so crucial for charitable causes.
  • Most organizations maintain between 4 and 10 social media profiles.

Facebook

Last year, Facebook had a bit of a tough year because of the nearly two dozen scandals. However, there’s no denying that it’s still the social media king. One of the reasons is that 68 percent of the U.S. population uses the platform, according to Hootsuite, to stay in touch with family and friends. Moreover, nonprofits should understand that for marketing, 88 percent of users of the platform access it with their mobile devices.

Meaning, you should focus on the best ways to capture the interest of followers and the public. Create content that’ll engage people on their mobile devices. In our resource guide, we provide you with the top 5 ways to make sure your team captures your target audience in the ways that work best. You’ll not only understand that it’s essential to use video. But you’ll also discover the best ways to maintain the trust of your supporters in the era of fake news. And you’ll also learn how to use chatbots to enhance the experience of those who want to engage with you.

Instagram

Reporting from Hootsuite and We Are Social states that one of the best hashtags to use on this great platform is #instagood. Of course, it’s a natural fit for nonprofits and charities. Further, 95 of the users on Instagram also use Facebook, its parent company. Meaning, if your nonprofit is short on resources, two of the best platforms for the most significant opportunities of increasing and engaging your audience are Facebook and Instagram.

Our resource, which you can download for free, will guide you in learning the top 5 strategies for making sure your nonprofit makes the most of Instagram. Also, we’ll help you understand how to think about your brand selfie. Yes, in the age of the selfie, your brand should have a strong self-identity as well. Further, you’ll disover the critical difference between Generation Z and Millennials. In short, it’s essential to know which generational preferences for marketing. One of our strategies also tells you what to do to increase your engagement by as high as 1,200 percent (you read that number correctly!).

YouTube

YouTube is the largest video search engine in the world, second only to Google. But, there’s a big competitor that launched last year which could rival YouTube and knock it off its spot. That competitor is IGTV, brought to you by Instagram. How that will ultimately play out, we’ll see in the years to come. However, YouTube is still a significant social media platform to use, primarily because Google owns it. As a result, using YouTube helps brands increase their SEO rankings.

Our resource guide will inform you about the 5 best ways to ensure your brand effectively uses YouTube. For instance, one of the best ways to capture attention is to use 360-degree video. Why? Because it’s a unique way for people to see the world. For nonprofits, which tend to have many events throughout the year, using 360-degree videos is an excellent way to provide your audience with an expansive perspective of what’s happening.

The Year Ahead

The early days of 2019 is a chance for you to hit the reset button on your marketing efforts. By downloading your free resource guide, the team at Funds2Orgs will help you get the absolute best strategies for each of the top platforms: Facebook, Instagram, and YouTube. So, go ahead and kickstart social media with this resource.

 

© 2019 Funds2Orgs. All Rights Reserved.

© 2024 Funds2Orgs. All right reserved.| Terms of Service | Privacy Policy | Powered by Elsey Enterprises

Get this free resource by entering your information below.

  • This field is for validation purposes and should be left unchanged.