If you’ve started a shoe drive fundraiser with us, then your fundraising coach may have mentioned to you the fact that Funds2Orgs can help you create your own web page with a unique URL at OurShoeDrive.com. One of the benefits of your fundraiser is that we give you everything you need, and more, to make sure that you have the tools you need for success.
If you haven’t yet taken the opportunity to see what a sample could look like, take a look at OurShoeDrive.com/sample.
When you ask us to create your free web page, we make sure to customize it to your brand, which means we’ll make sure to add your logo or photographic image and contact information, so your supporters know who to contact to contribute shoes.
Promotion is essential to ensure that your community knows where they can give their gently worn, used and new shoes.
After you’ve provided the fundraising coaching team your information and have asked us to go ahead and create your unique web page, we get our design team working so they can develop your personalized website. When it’s completed, it will have a custom URL link so that you can share it with your supporters and community.
Where and how should you use your OurShoeDrive.com URL for promotion?
The team at Funds2Orgs developed the OurShoeDrive.com concept because we understand that marketing and promotion are essential to success. We’re giving you the expertise that we use every day in our shoe drive fundraising company.
Here’s what we suggest to you for using your OurShoeDrive.com personalized URL for promoting your shoe drive fundraiser.
- Place the OurShoeDrive.com URL you receive at the end of every social media post. All you have to do is copy and paste the URL at the end of all of your social media posts related to shoe drive fundraiser. You can post it on Facebook, Twitter, or Instagram.
- Another great opportunity for promotion of your URL link is to copy and paste it into the “Intro/About” section of your account on Facebook, Instagram or Twitter. This will ensure that when people are looking for more information about you, they will see the link. You can also invite them in posts along the way to take a look at the information about your shoe drive fundraiser on your “Intro/About.”
- Place the URL to OurShoeDrive.com on your email signature and ask all of your team members to do the same. That way, when anyone receives an email from you or your team, they will see that you’re in the midst of a shoe drive fundraiser and if they have an extra pair of shoes they no longer need, they can give them to you.
- You should also make sure to place the URL web page link on all of your other marketing content to help cross-promote. Don’t forget to include a word about your shoe drive fundraiser and the link in your newsletters, any digital material you’re sending out, or even printed content that you may be sending out to your supporters and prospects.
Funds2Orgs created the OurShoeDrive.com individualized web page because we know it’s a great way for letting people why and how they can support your fundraiser.This unique URL provides you an easy way to give everyone you want information about when and where to drop off their gently worn, used and new shoes to help you attain your fundraising goals!
We have more “How To’s” in our series so you can improve your marketing and fundraising. You can also find more valuable information when you follow us on our YouTube channel, or like our Facebook pagefor more fundraising, marketing, and social media strategies and tips.
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