Linda N. Spencer
Lead Content Strategist & Copywriter

About Linda

From Million-Dollar Campaigns to Million-Word Stories: Where Philanthropy Meets Powerful Storytelling

I’m a global content strategist and storytelling catalyst who bridges the worlds of philanthropy and narrative creation. With over two decades of senior-level experience raising more than $200 million for causes that matter—from inner-city education to international humanitarian work—I found that the heart of both fundraising and storytelling is the same: the power of story to move people to action.

After successfully leading development efforts for organizations like Covenant House International (where I exceeded a $55 million annual goal, raising over $62 million), the Inner-City Scholarship Fund, and the Archdiocese of New York, I transitioned my passion for impact into the world of professional storytelling. I’ve written and edited over 16 million words across books, thought leadership articles, GEO/SEO/AEO content, speeches, and multimedia narratives for purpose-driven leaders and brands worldwide.

My superpower? I understand that whether you ask someone to give $100,000 or buy your book, you ask them to believe in something bigger than themselves. This personal philanthropic foundation and ethos infuse everything I do for strategic impact.

My cross-cultural perspective—having lived or worked in the United States, France, Spain, Greece, Argentina, Brazil, the UK, Mexico, and Central America—brings a global lens to my portfolio career. I’m fluent in Spanish and skilled at crafting narratives that resonate across cultures and contexts.

My expertise includes legacy and thought leadership writing for executives and social entrepreneurs, writing, editing, and coaching full-length books that capture authentic voice and vision, GEO/SEO/AEO-optimized content that drives both engagement and search visibility, social impact storytelling that moves hearts and minds, and cross-cultural content strategy for global brands and leaders.

My client portfolio reflects my commitment to purpose-driven work, including long-term partnerships with Funds2Orgs, Sneakers4Good, Green Sneakers, Chapel & York, High Impact Nonprofit Advisors, and others. Notably, my work with Chapel & York extends beyond content creation—due to my strategic management experience, I serve as a project consultant for their IT/Operations team, streamlining systems and implementing AI and automation solutions for this global international philanthropy firm.

I’ve also advised major nonprofits, including affiliates of Make-A-Wish, United Way, Catholic Charities, and dozens of other impact organizations. When I’m not adding to my portfolio career, I explore life, legacy, and human connection on my Substack, My Red Sneakers, where my philanthropic heart and storytelling skills come together to examine the stories that bind us.

I have a Master’s in Social & Organizational Psychology from Columbia University’s Teachers College and a Bachelor’s in English from St. John’s University. I believe in human-to-human connections and that every story—whether it’s a fundraising case statement or a memoir—can change the world.

Linda's latest articles

Breast Cancer Awareness Fundraising Ideas

As many of you know, breast cancer awareness month is in October. But, the reality is that women get diagnosed with breast cancer throughout the year. And, because of it, nonprofits work every day to ensure that breast cancer is top of mind for their donors through fundraising events and other ideas. So, how can... READ MORE

How to Promote Your YouTube Channel (The Easy Way!)

If you’re looking at how to promote your YouTube channel, you’ve come to the right place. Since I came on board, our team has been working on a YouTube channel for one of our shoe drive fundraising brands. We’re thankful to our supporters who have since followed us and for those that continue to subscribe... READ MORE

Charitable Contributions: Get Grandparents Involved

Are you looking for another fundraising opportunity? Or, did you start a nonprofit for kids, for instance, and you need funds? Then look no further than grandparents! One of the best places to get charitable contributions is from grandparents. Generation X are now grandparents as their Millennial children have their own kids. So, let’s take... READ MORE

Good Fundraising Ideas and Getting Friends Involved

Good fundraising ideas can include your friends! We know that millions of people participate in peer-to-peer fundraising. You see it when friends raise money for their birthday on Facebook. Or, if they run a race, they ask you to support them with their donation page. But, we know that although it’s acceptable to ask your... READ MORE

Arts and Crafts for Kids: Awesome Fall Projects

Fall is an excellent time for arts and crafts for kids. The weather is beginning to cool down, and the kids are back to school. And, yes, one of the things they probably don’t like to do is homework. But, if you give them some arts and crafts and other ideas, it’s a great chance... READ MORE

Stomp Out Bullying: The One Resource for Parents

Now that the kids are back to school, there’s a tough topic to talk about in our communities. And, that’s bullying. It would be great if we didn’t have any bullying in our schools. But, that’s not the case. However, there is one resource for parents in need of guidance. That group is Stomp Out... READ MORE

Must Have School Resources for Parents and Kids

Now that the kids are back in the classroom, we’ve got a list of some the best school resources for parents. We know that every parent wants to make sure that they’re kid has everything they need to excel in life. Of course, having a successful education is where it all begins. So, now that... READ MORE

How to Raise Money for a Cause with Your Board

When you’re looking for how to raise money for a cause, one of the most natural places to start is with your board. But, before we give you our tips about what it takes to get your board fundraising, let’s make sure you have all the posts in our board series. If you run a... READ MORE

Board Member Characteristics: Basics for Nonprofits

This month we’ve been helping you learn about how to run nonprofit boards well. Board member responsibilities vary, but we’ve got you covered. In case you missed the two articles in our series, be sure to learn about legal obligations for board members. And, also take a look at our recent post about a few... READ MORE

Nonprofit Board of Directors: What You Need

An excellent nonprofit board of directors is essential for a charity. One of the things you should consider is that boards serve as a bridge between your group and community. In other words, because nonprofits are tax-exempt, there’s a higher standard to which society holds them. As an example, they are supposed to be more... READ MORE

Summer Camp Preparation: 5 Absolute Musts

Every year kids and teens look forward to going back to summer camp. They reunite with their friends they haven’t seen all year and join together for fun activities and programs you offer. Your campers don’t have a care in the world as they head into summer camp season—but it’s likely that you feel a... READ MORE

5 Top Fundraising Ideas for Churches

Fundraising ideas for churches go beyond the weekly offerings given by parishioners during weekly religious services. Unfortunately, in many churches, they have to maintain high overhead costs as their number of churchgoers declined. With that decline fundraising dollars vanishes. However, the costs of keeping the lights on, paying for salaries, and essential church programs provided... READ MORE

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