We Guide Your Fundraising Efforts From Start to Finish!

Have you ever wondered how many messages your school supporters see daily? If so, you’ve probably seen estimates as high as 10,000. Still, a simple search shows articles suggesting the number could be 3,000 or 5,000. Whatever the actual number, it’s safe to say that people see a lot of content. As a result, it... READ MORE

Most schools don’t have high budgets for digital campaigns. Although it would be nice, it’s not a reality for most organizations. That said, there’s an excellent approach to helping spread the word, and it’s called grassroots marketing. Now, worry not—we’re not talking about the Mad Men era (although the show was clever). We’re discussing tactics... READ MORE

If you’re heading up a small community nonprofit or are a volunteer, the chances are that you want to throw fundraising events. Why not? They’re a great way to bring the community together. However, we should also realize that small organizations have a limited margin. Moreover, small nonprofits want to avoid appearing to be spending... READ MORE

Every day, we partner with many small community organizations and large national organizations. As a result, we know that many nonprofits start their fundraising efforts with grant writing. Grantwriting is part science and part art. So, today, we decided to help those who aren’t fundraising experts by providing tips for writing grants. What are Nonprofit... READ MORE

300 million pairs of shoes are thrown away each year. People toss shoes that are too small, worn out, or simply unwanted. This has a huge environmental impact as shoes continue to enter landfills and fail to degrade for an incredibly long time. Instead of throwing out your shoes, take a more sustainable approach by... READ MORE

Your school relies on the support of one central component for fundraising efforts: your community! From your students themselves to their parents, family members, neighbors, and community members in your town, your school needs to effectively rally everyone together to meet your goals, boost awareness, and establish a loyal donor pool. Planning your school fundraiser to... READ MORE

We know that many organizations struggle with limited means. They want to get their school into the community, but it’s complicated. We know that staying on top of digital marketing trends is challenging. Moreover, it seems that tech is constantly changing, and as soon as you master one platform, there’s something new to learn. Digital... READ MORE

If you work in the social good sector, and especially as a fundraiser, then you’ve heard about the psychology of giving a gift. Or, perhaps you’ve heard about donor psychology. Whatever the case, it is essential to tap into human psychology when fundraising. Fundraisers have heard about it, but they rarely get to learn about... READ MORE

Have you ever considered why marketing is important for your nonprofit? The chances are you know why it matters to attract volunteers and donors. However, there are other reasons why marketing is essential for nonprofits. For one, it attracts and retains employees. And if it’s an organization that’s innovative and full of energy, it also... READ MORE

Has your nonprofit ever considered using LinkedIn? Sure, platforms like Facebook or TikTok are usually at the heart of any nonprofit’s marketing. But there’s immense potential for nonprofits that pursue LinkedIn marketing. Yes, you read that right. And no, LinkedIn isn’t just the social media platform for looking for a new job or networking. It’s... READ MORE

When it comes to supporter outreach, nonprofits have a lot to accomplish. Fundraising, increasing awareness, and attracting interested volunteers and staff are all essential and cost time and money to promote. Fortunately, many software vendors and social media platforms offer nonprofits free or low-cost tools. One of these is Google for Nonprofits, one of the most powerful... READ MORE

Nonprofits are always on the lookout for ways to improve their fundraising efforts, whether by trying out new fundraising ideas or keeping up with the latest trends. While exploring new ideas, however, you may be missing out on the difference you can make with the fundraising tools you already have. Specifically, your organization’s constituent relationship management (CRM) software... READ MORE